14th Oct 2026
Getting Property Adverts Right – Part 1
Could your next property advert land you in legal trouble?
Most letting agents think property advertising is simply about filling vacant properties quickly. But what if a missing sentence, an overlooked fee, or a seemingly harmless omission, could trigger complaints, enforcement action - or even substantial financial penalties? Consumer protection laws have changed, regulators are taking a far tougher approach, and AI is making non-compliant adverts easier than ever to identify. Before you publish your next listing, discover the legal obligations every letting agent needs to understand.
In Part 1, we reveal the common advertising mistakes that could cost your business far more than a lost enquiry.